Monday, 17 July 2017

It's time to fire the polar bear

New article from your news rule in Inoreader
When the public first saw the striking image of a polar bear roaming the Arctic ice, guiding her cub across a seemingly pristine white North, it drew attention to the Arctic that had been lacking since the end of the Cold War. It was the brainchild of the World Wildlife Fund, in partnership with a Coca Cola ad campaign, that began in 2011.
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